Happiness is the question.
Evidence is the standard.What we measure
Evidence is the standard.What we measure
A DIFFERENT MEASURE OF VALUE
What is your brand
worth to people?
Money shows what people spend. HAPPYWorth examines how a brand relates to people’s wellbeing.
- Wellbeing
- How people feel
- Connection
- Belonging and relationships
- Vitality
- Health, energy and recovery
- Security
- Safety and stability
- Agency
- Choice and control
THE RATING, IN CONTEXTFICTIONAL EXAMPLE
Common Ground
Fictional brand · Community spaces
A number is only
the beginning.
- Example themes
- Connection and wellbeing
- Confidence
- Not assessed for this fictional example
- Limitations
- This example uses invented data. A real rating would show associations, not prove cause and effect.
GO DEEPER
See the score.
Understand the detail.
Start with a free scorecard. Get the full written interpretation in a dated report you can keep. One report is $29; bundles help you research several companies.
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